TGI Fridays Endless Apperizers and Mozzarella Sticks
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On MY!
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Date: July 08, 2014 09:34AM
TGI Fridays, whose signature item is arguably its appetizer line, today launches a high-profile but risky "Endless Appetizers" summer promotion that offers all-you-can-eat appetizers for $10 per person. Guests can choose one appetizer from a list of the the chain's most poplar starters — including loaded potato skins, boneless buffalo wings and mozzarella sticks — and receive unlimited refills. And while sharing is discouraged, that rule will not be enforced by servers, says Brian Gies, chief marketing officer at Fridays.
"At the end of the day, our servers aren't policemen," says Gies of the promo, which runs through Aug. 24. "We're not going to slap someone's hand if they reach over and share someone else's mozzarella sticks."